Why Google AdWords™?First and foremost, think of the reach an ad on Google would have. In an average month, Google is used by over 1.1 billion people—making it the world’s leading search engine.1 Secondly, Google AdWords™ campaigns are highly targeted, meaning your message will reach exactly the right audience. Here’s how it works:
- You choose specific keywords you want your ad to show up for.
- People search these keywords on Google.
- Your ad shows up in the search results.