Marketing

Retail business owner on tablet
Marketing on the internet: online advertising

Online advertising is an organic or paid form of content marketing that utilizes the online space to share a promotional message with potential customers.

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CRM software
What is a CRM and why should your business use one?

We’re taking the mystery out of the term CRM and giving you insights that will lead to better customer relationships.

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Best time to send emails
The Best Time to Send Content to Your Email Lists

Making connections through email marketing may very well come down to when you send your email.

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Maintain email lists
Maintain your email lists for better engagement

While there are hundreds of blogs about building great email lists, few mention how to maintain your email lists.

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4 ps of marketing
Explaining the 4 ps of marketing

The 4 ps of marketing remain a staple in today’s world. Find out how they apply to marketing in business.

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Social media marketing
Social media marketing terms glossary

It can seem like marketing has a language entirely its own. So, we break down some of the common marketing terms.

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Brand Awareness
Increase brand awareness for your business

Awareness of your brand can’t be bought. So how do you achieve it with your marketing strategy?

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Marketing terms glossary

It can seem like marketing has a language entirely its own. So, we break down some of the common marketing terms.

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Start a business with marketing
How to start a business: marketing edition

Starting a business goes beyond market research and legalities. Knowing how to market your brand new business is key.

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Spam email filter
What is spam and how can you avoid sending it?

The definition of spam email is different for everyone but it’s important to remember these things for your email marketing.

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Social media marketing
Industry basics breakdown: marketing with social media

Less than twenty years old, businesses have only recently begun using social media as part of their overall marketing strategy.

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Small business owner
Industry basics breakdown: what is marketing in business?

When you want to understand what is marketing in business, you first need to understand these concepts.

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